Miskelly finds consumer financing sweet spot
JACKSON, Miss. — Back in 2019, Miskelly Furniture was of two minds when it came to consumer financing. On one hand, the seven-store Mississippi retailer …
Tag: marketing strategies
Blog: Avoid these 6 common marketing mistakes to save time and money
You know the old phrase… “to err is human”. This simply reflects the fact that everyone makes mistakes (including marketing mistakes) and, being human, there’s …
5 questions your marketing must address to win in 2022
The home furnishings industry hasn’t been this good since 2007. The pandemic created a sofa emergency. It brought out more customers than we have ever …
Drawing attention: DIY marketing and custom rugs distinguish Verde Home
Here’s the story of a small furniture and design shop that’s done a nice job of standing out in a tough market. Verde Home, a …
Blog: Taking a lesson from Tesla
And thinking growth in the midst of uncertainty Within the home furnishings space there are a lot of things out of our control right now …
City Furniture’s to-the-trade evolution
The Top 100 retailer aims for a new customer set, offering discounts, specialized service, events and more to come TAMARAC, Fla. — To-the-trade business isn’t …
Mack’s big World Series bet has already paid off
But the owner of Houston’s Gallery Furniture is counting on an Astros ultimate World Series victory over the Atlanta Braves to make it sweeter still …
Texting overtakes email as preferred means of contact
A few months ago, Podium introduced the ability for retailers to follow up with their customers via text message—also known as SMS marketing—and it has been a …
Blog: Now is the time to leverage first-party data
The last year has brought a lot of attention and success to the home furnishings space. With that success, we (finally!) have gotten more than …
AVB/BrandSource updates merchandising platform with package building feature
SACRAMENTO, Calif. — AVB Marketing has launched a enhancement to its automated merchandising platform that allows retailers to control the bundling of individual products, and …
