by
Research Sponsored By:
In this second installment of Consumer Insights Now, sponsored by Bread Financial, we continue our analysis of the needs and wants of Gen Z consumers. A key takeaway is that they plan to own any furniture they purchase for just three to four years, which coincides with when they plan to move into a new home. A vast majority also like furniture that can be mixed and matched. Thus while comfort and selection are among the biggest factors in their decision, price is also important, as nearly 50% surveyed have only spent between $250 and $999 on furniture so far this year. For this and more scroll through the slides below.
