HIGH POINT — High end case goods and upholstery manufacturer Theodore Alexander has hired Alexa Keaney as marketing director.
She fills a position formerly held by Maggie O’Hare, who left the company this past November.
She comes to the company from Baker Interiors Group, where she was most recently director of marketing. Before that, she was the company’s communications and events manager/associate.
In these roles, she was recognized for top performances in marketing and events through fast-track promotions.
Prior to joining Baker, she was a fabric specialist and member of the design team at Greenhouse Fabrics and before that was a product data specialist at Klaussner Home Furnishings.
In her new position, she reports to Ed Teplitz, president, Theodore Alexander USA.
“I am very excited that Alexa has joined Theodore Alexander, and we are looking forward to her to optimize our marketing strategy and drive communications and messaging to best reflect the voice and quality of our brand,” Teplitz said.