Primo International names Billy Curtright Southeastern sales manager

MONTREAL, CANADA – Industry veteran, Billy Curtright has been named Southeastern Sales Manager at full-line furniture and bedding resource Primo International.  Curtright was previously vice president, sales at Urban Styles Furniture.

Billy Curtright

“Billy will work closely with Primo’s leadership and the sales team throughout the Southeast to ensure that our dealers get the support, sales tools and products needed to be successful at the retail level,” said John DeFalco, senior executive vice president. His extensive background in virtually every category we offer make him a valuable asset to the company.”

“I am excited to be with such an innovative company as Promo International,” Curtright added. “They have always been known for their fresh array of products from mattresses to motion to accent chairs and tables.  And their execution of top quality and service with great pricing makes the Primo company a place you would want to be a part of.”

Curtright has previously worked in executive sales management roles at Standard Furniture, Human Touch and Magniflex.

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