Parker Goss named president at Hickory Chair

HICKORY, N.C. — Luxury furniture manufacturer Hickory Chair has promoted industry veteran Parker Goss to the position of president.

He previously was vice president merchandising and assumes the new role from Alex Shuford III, interim president and chief executive officer of Rock House Brands.

Parker Goss

Goss joined the company as vice president merchandising in 2016. Before that, he held several sales management and brand leadership roles in the luxury furniture segment, including at Henredon, Drexel Heritage and Highland House, to name a few.

“It has been my honor to act as interim president of Hickory Chair for the past 17 months,” Shuford said. “The dedicated factory and office team at Hickory Chair have been a joy to lead. Having an experienced industry and company veteran in Parker who can seamlessly take the helm and steer this iconic brand forward gives me great confidence for the future.”

The company also has named Megan Barrett to lead merchandising responsibilities for Hickory Chair.

“Megan started her career at Hickory Chair in 2014, and we are delighted that she is rejoining us as vice president of merchandising,” Goss said. “She brings a wealth of talent as well as a fresh approach to our product efforts and I’m excited to see how she and our team evolve the line.”

Before joining Hickory Chair, she worked on the creative teams at Interior Define, Vanguard Furniture and Sherrill Furniture.

Thomas Russell

Home News Now Editor-in-Chief Thomas Russell has covered the furniture industry for 25 years at various daily and weekly consumer and trade publications. He can be reached at and at 336-508-4616.

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