by Job Title: Director of Retail Partner Marketing
Company: Purple
Location: Lehi Utah
Description: Purple is looking for a Director, Retail Partner Marketing who will focus on building and leading our retail marketing – from strategy to execution and optimization.
The person in this role will serve as the right hand to the company’s VP of Marketing, leading retail marketing from strategy to execution and optimization. They will assess current focus areas and how to apply resources against these needs to drive quick wins, and create Purple’s retail marketing strategy, focusing on custom programs for our top retailers and turn-key materials for long-tail partners
Purple vision is for this person to help them understand what best practice retail marketing looks like while driving the roadmap and team to help us achieve this vision.
Required Skills, Education And Experience
- ~10+ years of experience in marketing-related roles with a consumer-based retail brand
- ~5-8 years of experience with retail marketing, with a focus on trade strategy and execution
- Experience working with Tier 1 and 2 retail partners on retail strategy and execution
- Ability to lead and influence the breakthrough creative and its integration across a variety of touchpoints
- Comfort leading with a lens on consultation and service, with the ability to understand our retail partners’ wants and needs
- The candidate must demonstrate strong leadership, personal initiative, and accountability while embracing a collaborative operating approach
