Amisco undergoes leadership transition

Longtime CEO Réjean Poitras turns over role to Luc Robitaille

L’ISLET, Quebec — On June 1, longtime Amisco Industries CEO Réjean Poitras turned over the leadership role to Luc Robitaille, who has been president and chief operating officer since spring 2022.

Luc Robitaille
Réjean Poitras

Poitras, who had been in the executive leadership role nearly 28 years, will remain on the company’s board of directors and act as a special adviser to the senior management team, according to a company post on LinkedIn. The post referred to this as the “culmination of a process that began more than two years ago, in anticipation of his retirement.”

Robitaille, who joined the company in April 2022, “will continue Amisco’s tradition of excellence and continue to grow the company to make it a key player in customizable furniture in North America,” the company said.

Founded in 1954, Amisco specializes in a line of dining and occasional furniture offered in custom options. In addition to more than a dozen metal finishes, it offers more than 75 fabric covers for chairs, bar stools and benches as well as a line of wood colors and finishes and a selection of tabletop materials, shapes and sizes.

Robitaille came to the company from Mercier Wood Flooring, where he was vice president of sales and marketing for just over three years. Before that, he was vice president of sales and marketing of fabric manufacturer Duvaltex and before that was vice president of marketing at hardwood flooring manufacturer Boa-Franc for about 12 and a half years.

Thomas Russell

Home News Now Editor-in-Chief Thomas Russell has covered the furniture industry for 25 years at various daily and weekly consumer and trade publications. He can be reached at and at 336-508-4616.

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