by MOHEGAN LAKE, N.Y. – On July 15, 2023, Factory Direct Enterprises, LLC (Factory Direct) recently celebrated the grand opening of its 20,313 sq. ft. Ashley showroom at 3095 East Main St., Mohegan Lake, New York.
As part of the event and in partnership with Hope to Dream, the team provided 14 children with new beds of their own through the help of St. Mary’s of Mohegan Lake, a local church. Ashley and its independent licensees have supported Hope to Dream since 2010 on their mission to give every child a good night’s sleep. Special guests from St. Mary’s of Mohegan Lake along with community and staff members attended the opening.
“We are elated to share the news of our new partnership with St. Mary’s of Mohegan Lake, who have been serving the community for over 40 years,” stated Brandon Chrinian, Co-President & Chief Operating Officer, Factor Direct. “We are proud to provide 14 Hope to Dream beds to these deserving children, enabling them to get the restful sleep they need. We are deeply honored to be able to create this opportunity for these families.”
Eugene Chrinian of Factory Direct owns 26 additional Ashley retail locations in the surrounding region. The Mohegan Lake store will employ about 16 people.
The new Ashley store features a bedding gallery with products from Tempur-Pedic, Stearns & Foster, Bedgear and others. The furniture showroom features lifestyle vignettes, including accessories such as lighting, rugs, and wall art.
Product categories include bedroom, dining room, upholstery, leather, occasional tables, home office, youth bedroom, recliners, mattresses, and accessories. Technology enhances the environment, incorporating various elements to improve the customer shopping experience.
The new store’s hours are Monday through Saturday 10:00 a.m. – 9:00 p.m. and Sunday 11:00 a.m. – 7:00 p.m. Follow @ashleyofficial on Facebook and Instagram to stay up to date with promotions and events.
