Factory Direct Enterprises opens Ashley showroom in Milford, Connecticut

MILFORD, CT – On April 28th, 2023, Factory Direct Enterprises, LLC (Factory Direct) celebrated the grand opening of its new 46,248 sq. ft. Ashley showroom located at 1212 Boston Post Road in Milford.

The team partnered with the Boys and Girls Club of Milford to provide 10 local children with a new bed through the Hope to Dream organization. Special guests from the Boys and Girls Club of Milford and their families along with community members and staff members attended the opening.   

“We are delighted to announce our partnership with the Boys and Girls Club of Milford to provide beds to the community,” stated Justin Chrinian, Chief Revenue Officer of Factory Direct. “We understand the importance of providing a safe and comfortable environment for the children of Milford and are proud to be a part of the community in such a meaningful way.”  

Eugene Chrinian of Factory Direct owns 24 additional Ashley retail locations in the surrounding region. This is the eighth Ashley store in the state of Connecticut. The Milford store will employ approximately 25 people.  

The showroom features complete lifestyle vignettes, down to the final detail of lighting, rugs and wall art. Product categories include bedroom, dining room, upholstery, leather, occasional tables, home office, youth bedroom, recliners, mattresses and accessories. Technology enhances the environment, incorporating various elements to improve the customer shopping experience.

The new store’s hours are Monday through Sunday 10:00 a.m. – 9:00 p.m. Follow @ashleyofficial on Facebook and Instagram to stay up to date with promotions and events.

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