Broad River cuts ribbon on latest South Carolina, Ashley store

GREENWOOD, S.C. — Broad River Retail (BRR), one of the largest and fastest growing independently owned and operated Ashley Store licensees, celebrated the  ribbon-cutting ceremony for its newest Ashley store in Greenwood, South Carolina on  Thursday, September 1, 2022. Greenwood Mayor Brandon Smith joined the BRR  team at the celebration. 

“Today’s response for this event was incredible, and we were honored to have  Greenwood’s Mayor Smith along with other city leaders to join us for it,” Charlie  Malouf, Broad River Retail President and CEO said. “We’re proud to serve the  Greenwood community with America’s number name in furniture and mattresses for  years to come.” 

The new Ashley is located at 525 Bypass 72 NW, in front of Kohl’s. The store is 19,036 square feet and includes the new 7.0 store design, which introduces a new Store of  the Future Design and an enhanced shopping experience. 

“Ashley offers customers a wide variety of beautiful home furnishings at an incredible  value,” Manny Rodrigues, Chief Operating Officer said. “We are excited to provide  Greenwood with the best home furnishings shopping experience in the industry.” 

In keeping with Broad River Retail’s dedication to the communities it serves, a portion  of all mattress sales from the store will be donated to Ashley’s Hope to Dream  program. Hope to Dream was founded in 2010 on the guiding principle that every  child deserves a good night’s sleep. Since its inception, more than 100,000 children  have received a brand-new bed. 

Family Promise, one of the nation’s leading organizations working to prevent and  end homelessness, was identified as a local recipient to receive a $1,000 charitable  donation from the new Ashley as a tribute to their service in the local community.  Family Promise’s mission is to help families experiencing homelessness and low income families achieve sustainable independence through a community-based  response.

We proudly worked in collaboration with Ashley Furniture Industries, ADT Security,  Advance Signs, Arrowood Structural Engineering, Bryan Contracting Services, LPD  Construction, Luttman Architecture, Minutemen Electric, Shultz Engineering, and BCS  Floors to make this grand opening possible. 

The new Ashley store’s hours are Monday through Saturday 10 a.m. to 9 p.m. and  Sunday 12 p.m. to 6 p.m. 

This store is Broad River Retail’s seventh Ashley store in South Carolina. Other store  locations include Anderson, Greenville, three Columbia locations, and Spartanburg.  BRR also recently celebrated the ribbon cutting of a distribution center in  Spartanburg, South Carolina, which will service this Greenwood store. Broad River  Retail is headquartered in Fort Mill, South Carolina. 

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