King Koil names Scott Moore vp sales for the West Coast

AVONDALE, Ariz. – Mattress manufacturer King Koil has named bedding industry sales veteran Scott Moore as vice president, sales for the West Coast.

He has more than 30 years of experience as a retail RSA and bedding industry executive and most recently was vice president of regional sales for Restonic’s Visionary Sleep.

Before that, he worked for 20 years for Serta and later with Serta Simmons Bedding where he started as a territory manager for Southern Wisconsin and Northern Illinois before being promoted to Midwest district sales manager. He then became regional vice president, sales.

Before joining the mattress industry, he was a market manager, store manager and RSA for Leath/Modern Age Furniture, which had 24 Midwest locations and seven in Florida.

Moore also is a U.S. Navy Veteran who among other roles, was a watch supervisor for the Anti-Submarine Warfare Communications Center in Iceland.

“We are excited to have a sales professional of Scott’s caliber join King Koil’s senior management team,” said David Binke, CEO of King Koil. “He is highly regarded by retailers large and small, which was very important to me, and he has built a reputation for developing strong relationships founded on service, while driving sustainable growth, both as a retailer and as a manufacturer. He has both the experience and the dedication necessary to help us manage the accelerated pace and high rate of growth King Koil is experiencing, and he is going to play an integral role in our sales organization moving forward.”

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