by LUBUMBASHI, Democratic Republic of the Congo — During the last week of August, Group Dev unveiled the first Ashley showroom in the Democratic Republic of the Congo with a grand opening and ribbon-cutting ceremony. The 7,200-square-foot facility marks a significant addition to the local community. Distinguished guests, including representatives from Ashley, joined the Group Dev team in celebrating this milestone.
This location is the first Ashley store in the country of the Democratic Republic of the Congo. The Lubumbashi store will employ approximately 15 people.
“We’re delighted to bring the exceptional Ashley shopping experience to the Democratic Republic of the Congo community,” said Sachin Hassamal, CEO of Group Dev. “This new store allows us to be closer to our customers and provide a world-class experience to our guests.”
The new store showcases Ashley’s innovative 7.0 store concept, a well-defined layout, organizing the space and providing clear style distinction for simplified shopping. Customers can explore complete styles and looks with detailed lighting, rugs and wall art. Product offerings include bedroom, dining room, upholstery, leather, occasional tables, home office, youth bedroom, recliners, mattresses and accessories.
The new store’s hours are Monday through Saturday 8:30 a.m.-7 p.m. Follow Ashley Furniture Democratic Republic of the Congo on Facebook, Instagram and TikTok to stay up to date with promotions and events.
