by The company said the move follows its long-term strategy of growth through acquisitions
LOUISEVILLE, Quebec — With its latest acquisition, BDM + Furniture not only adds to its well-known North American brand portfolio, but also adds bedroom and upholstery to its mix of mostly wood dining and occasional furniture collections.
In late March, the company acquired 100% of the assets of Huppé, a whole-home furniture resource formerly based in Victoriaville, Quebec. Founded in 1967 by Raymond Hamel, Aurele Huppé and Sylvio Huppé, its line includes bedroom and dining furniture, occasional tables, home entertainment, home office and lighting. It also has an extensive seating line that includes chairs, sofas and sectionals.
While BDM did not reveal a purchase price, it said the purchase included the name, product designs, IP, customer lists, the company website and equipment used in the assembly and finishing of the line.
The purchase follows BDM’s 2025 acquisition of Winchendon, Massachusetts-based case goods manufacturer Saloom. Together these companies form Louisville, Quebec-based BDM + Furniture, which also include Bermex, Bertanie and Dinec.
Company owner Philippe Darveau told Home News Now that this development falls in line with the company’s long-time strategy of growth through sales and acquisitions. Darveau is the majority owner but shares ownership with three other principals in the company.
The purchase of Huppé, adds an upper-end contemporary whole-home mix to its largely solid wood portfolio of brands. Referring to Huppé as the “cool cousin” in the company’s brand portfolio, Darveau said it adds a contemporary aesthetic inspired by European designs that are executed with a combination of solids, veneers and other mixed-media elements.
“At Bermex, we do solid wood,” he noted. “If we can’t do something in solid wood, we don’t do it. Huppé is design-driven and when you come up with a design, if we can’t do this in solid wood, it is made with veneer, engineered wood or marble coming from Southern Italy. It is whatever they have to find for the design. They have to find the proper materials for the design they want to create.”
And whereas Darveau said that Saloom had financial challenges and things that needed to be improved from a marketing and product development standpoint, he noted that Huppé was on solid ground in many areas.
“There was nothing broken with that company,” Darveau told Home News Now. “Huppé is a brand that is very strong. We sell to the contemporary dealers with higher-end product. They have great merchandising, a great brand, great quality, great design and are very European looking with a mix of Italian and Canadian design. We have a niche with Huppé that no one else does as good as we do. So for me, to have an opportunity like this with a brand I always looked up to is just amazing, and their entire team is amazing.”
Darveau noted that various parts and components for the Huppé line have been sourced in Italy and Canada. That sourcing is now being expanded to also include BDM suppliers in Germany and suppliers for Saloom in the U.S.
This mix of European, Canadian and U.S. components will be assembled and finished in BDM facilities in Canada, thus helping fill some available capacity in its Quebec operations, which primarily serve the Canadian market. Goods will ship from BDM’s facilities in Quebec, with lead times estimated around eight weeks.
The company also is considering plans to move some assembly and finishing for the Huppé line to Saloom, which primarily serves the U.S. market.
The company also has expanded its sales force with plans to expand distribution in and outside the U.S. market.
After a brief closure of operations for a couple of weeks heading into the High Point Market, Darveau said the company is now on track to continue its long and successful track record of serving customers including names such as Robb & Stucky, Furnitureland South, Safavieh Home Furnishings and Cantoni, to name several.
“Now we are looking at synergies (between the sister companies),” he noted. “We can buy together and we can ship together, and we will probably be able to have a partnership agreement with our customers that carry more than one line. They may carry Bermex and Huppé or Huppé and Saloom or Saloom and Bermex. We are going to have synergies in terms of partnership agreements with our clients.”
At this stage, he is excited for the opportunity that this latest acquisition represents for the company and its customers.
“I have to tell you it was a great opportunity,” he said, noting that the company will continue to have its own showroom and brand presence. “I am in love with their entire line. … For us, Huppé is the cool cousin of BDM. We have Bermex, Dinec and Saloom, which pretty much are all sisters and brothers and are all integrated with each other. As for Huppé, it will still be part of the family, but it is the cool cousin that has traveled the world and is always a little bit ahead in terms of design and is something that is higher end and is more exclusive, something that has a smaller niche. It is part of the same family, but not necessarily living in the same house.”
