WOBURN, Mass. – With a global footprint that already spans more than 50 countries, top 20 U.S. bedding manufacturer Spring Air International has signed two more licensing agreements that will grow its brand throughout the Caribbean, granting licenses to La Reina S.A.S. in the Dominican Republic and Boss Furniture Ltd. in Kingston, Jamaica.
“There is a strong appetite for the Spring Air product portfolio across the globe and these agreements position us for continued international growth throughout the islands,” said Nick Bates, president of Spring Air International.
La Reina has been producing mattresses in the Dominican Republic since 1941, while Boss Furniture is the largest upholstery and bedding manufacturer in Jamaica.
“We are excited to partner with Spring Air to grow the flagship U.S. brand domestically here in Jamaica, as well as the surrounding island nations,” said Omar Azan, chairman of Boss Furniture. “Working together as a team with La Reina in the Dominican Republic, we see tremendous opportunity to make major strides in volume throughout this region.”
Indeed, Ricardo Koenig, vice president of La Reina in the Dominican Republic, said he is looking forward to making Spring Air available to a broader audience.
“We have some great ideas about how to build the business with the Spring Air brand, not only through retail distributions, “but also via our hospitality contacts throughout the region. Tourism is obviously one of the most important economic activities in the Caribbean and competition among hoteliers who want to welcome international travelers back post-pandemic is rapidly intensifying.”
“Spring Air is perfectly positioned, both in terms of quality and competitive price points, to quickly gain traction on the hospitality front,” Bates said. “We welcome the teams at both Boss Furniture and La Reina to the Spring Air family and look forward to working together to expand the brand’s footprint in the Dominican Republic, Jamaica and beyond.”