Consumer Insights Now week 1 – high-income shopper overview 

 

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In this first of five installments of the spring edition of Consumer Insights Now, sponsored by Bread Financial, Home News Now offers a glimpse into the furniture spending plans of consumers earning $150,000 or more. On average these consumers said they plan to purchase three items in 2026, spending at least $5,000, which is 1.7 times more than households earning less than $150,000. The data also reveals that quality and brand are key factors for these shoppers, in addition to where they plan to shop. For this and more, scroll through the slides below.

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