by HIGH POINT — Therapedic International is expanding its presence at the October High Point Market with six new mattresses under the Tommy Bahama brand, set to be featured in the Soundstage USA showroom, Space 214 of the Atrium at 430 S. Main St.
The launch builds on a 15-year partnership between Therapedic and Tommy Bahama, a brand best known for its casual-luxury lifestyle products spanning apparel, home furnishings and outdoor living. With the new line, Therapedic aims to strengthen the bedding category by pairing the brand’s island-inspired identity with premium sleep technology.
Kyle Borreggine, vice president of specialty sales at Therapedic, said the introductions are designed to appeal to a wide range of retailers and consumers.
“Our goal is to build on the strength of the Tommy Bahama name and give retailers a program that really stands out on the floor,” Borreggine said. “These beds offer a mix of high design, comfort technology and the quality the brand is known for.”
The six models span both hybrid and foam constructions. Key features include Therapedic’s patented iFlex micro-coil system — integrated directly into the pillow top for added responsiveness — as well as natural latex, high-density performance foams and gel-infused comfort layers. A “Glacier Touch” cooling knit cover with Lycra adds a temperature-regulating element, while individually wrapped coils provide targeted support and motion separation.
Retail price points will start at $999 and top out around $2,499, giving retailers multiple options to hit key merchandising slots on their showroom floors, Borreggine said.
The Tommy Bahama beds reflect a collaborative approach that allows flexibility for retailers while ensuring consistency in quality.
“We want to be responsive to what our retail partners are looking for,” Kyle Borreggine noted. “This program gives us the ability to offer that while maintaining the lifestyle essence of the Tommy Bahama brand.”
Therapedic first previewed the line at the Las Vegas Market earlier this year, where it drew interest from dealers looking for distinctive, branded product at accessible price points. The company hopes to build on that momentum in High Point by reaching additional regional and national retailers.
“Tommy Bahama appeals to a broad demographic, from younger consumers seeking their first quality mattress to more established buyers looking for lasting comfort,” Borreggine said. “That’s a big part of why this partnership works — the brand has recognition, credibility and a loyal following.”
Joe Savovic, president and CEO of Soundstage USA, said the partnership is not only flattering but also strategically powerful.
“I am extremely flattered that they have chosen to display their product with Soundstage in High Point. That is huge,” he said. “Tommy Bahama is a high-end, aspirational brand that really complements what we’re doing with our new Dream Chaser beds. Both speak to a lifestyle of quality and design, and even though they’re different product categories, they elevate each other.”
Savovic added that the collaboration will drive traffic and exposure for both brands.
“Kyle and Therapedic are planning to bring a lot of people into the showroom, which will also benefit Soundstage. Retailers coming in for the Tommy Bahama beds will also see our Dream Chaser line, which has been gaining a lot of traction. It’s truly a win-win,” he said.
Despite broader industry challenges, Savovic said he remains focused on opportunities.
“There’s always noise around tariffs or other issues, but we try not to let that distract us. Our focus is on building business, strengthening partnerships and bringing retailers product that resonates. This collaboration with Therapedic and Tommy Bahama does exactly that.”
