by CORAL GABLES, Fla. — Industry veteran Ben Radoll has been named vice president of national sales at luxury home furnishings resource Adriana Hoyos.
In his new position, the company said he will oversee and manage its team of sales reps nationwide, “driving revenue growth by developing and implementing strategic plans to meet and exceed sales targets.” He also will spearhead business development efforts as well as representing the company at industry events, “fostering strong relationships with key players in the design and hospitality sectors.”
He comes to the company from luxury furniture manufacturer EJ Victor, where he was most recently senior vice president of sales, marketing and new business development. Before joining EJ Victor, he was senior vice president of case goods and bedding and also was vice president of case goods and upholstery at Klaussner Furniture.
He also was previously vice president of product development at Stickley Furniture and before that was vice president of merchandising and market development at Pride Family Brands and previously was a vice president of business intelligence and sales at Heritage Home Group.
He also was director of sales operations at Furniture Brands International before it transitioned into Heritage Home Group and previously was a manufacturers representative at Broyhill, part of both Furniture Brands and Heritage Home Group.
Earlier in his career, he was a manufacturers sales representative at Universal Furniture.
In this new position, he reports to Eduardo José Pérez Hoyos, president and chief executive officer.
