How to Simplify Your Consumer Financing Offering in 2023

With an embedded lending platform, you can easily provide your customers with frictionless  access to multiple lenders

Point-of-sale (POS) financing has become essential for furniture retailers, especially over the past 12 months, as consumers have felt the pinch in their wallets. Not only has POS financing become a more important tool than ever to close a sale, but it is also an effective way to attract customers – to both e-commerce and brick-and-mortar stores.

This creates a challenge for furniture retailers. To meet the needs of customers across the credit spectrum, and in different locations, you need to offer financing from multiple lenders. However, managing multiple lenders is not only a burden for your sales and operations team but also results in a terrible customer experience as customers who are declined for financing are forced to reapply to different lenders until being approved, or have no choice but to abandon their cart.

The good news is that there is an easier way to take care of your customers’ financing needs. Discover how you can seamlessly offer multiple lending options from a network of lenders of your choice and benefit from a better customer experience, approval rates, and increased AOV.

A Multiple Lender Offer – Opportunities and Challenges

Consumers increasingly expect a choice of payment options at the moment of purchase, including suitable financing. As today’s financing providers specialize in a specific lending product and type of customer (such as prime, near-prime, or subprime), and even geography, you need to integrate more than one lender into your consumer financing offering. However, this presents significant challenges:

  • Integrating lenders is complicated and time-consuming.
  • Customers must make multiple applications, each with its own interface and requirements, resulting in a frustrating experience.
  • Managing a book of business, refunds, and reconciliation for multiple lenders is complicated.
  • You need to train your staff how to use multiple application methods.
  • You are left without alternatives if a lender adjusts their terms or goes out of business.

Furniture retailers that overcome these challenges experience a reduction in operational and financial overload, never have to worry about compliance or change in regulation processes, and streamline their customers’ financing experience with one single application, resulting in improved approval rates, increased average order value, and customer loyalty.

What Furniture Retailers Need From a Multi-Lender Financing Platform

You need a consumer financing solution that frees you up to focus on the day-to-day running of your business and provides your customers with the best possible experience. Your financing solution should:

  • Offer a seamless and smooth experience for your customer – through a single application that is embedded within their buying journey.
  • Be omnichannel so customers can receive pre-approval online and then head to your store to complete their purchase for a great experience.
  • Generate high approval rates, resulting in higher conversion.
  • Support end-to-end lending activity, including reconciliation, disputes, customized reports, and communication with lenders.
  • Be risk-free and eliminate balance sheet liabilities or fraud risk.

The most efficient way to overcome these challenges is to embed a multi-lender point-of-sale (POS) financing platform within the customer journey that offers a seamless financing experience.

Why ChargeAfter is the Leading Platform for Furniture Retailers

ChargeAfter is the only platform that connects retailers, lenders, and customers, seamlessly embedding financing into the customer journey at any point of sale. ChargeAfter provides a network of over 30 lenders that covers the full customer credit spectrum from prime to subprime and lenders that specialize in B2B financing.

Customers complete a quick application online or in-store by scanning a simple QR code, and the platform searches for the best financing offer/s using a waterfall method. Within seconds, your customer is offered the best financing option/s based on their unique credit needs and preferences.

The platform offers the easiest and most efficient solution for you too. It is quick to integrate and easy to use and enables end-to-end management of the entire financing process, including post-sales management and financing data that can help you increase loyalty and repeat purchases. Its built-in analytics offers true visibility and insights that help you optimize your financing offers.

Benefits of ChargeAfter

  • It is quick and easy to integrate
  • You have immediate access to multiple lenders, covering the entire credit spectrum
  • It provides an omnichannel financing experience, embedded into the customer journey
  • It is easy to manage – making it simple to settle and manage refunds, reconciliations and disputes, explore client transactions, create reports, and optimize lenders.
  • It is customizable with a white-label option available

Provide your customers with an exceptional financing experience

About ChargeAfter

ChargeAfter is the leading multi-lender white-labeled point-of-sale consumer financing platform and lender network for merchants, and  financial institutions. Powered by a data-driven decisioning engine and network of lenders, ChargeAfter streamlines the distribution of credit into a single platform that merchants can implement rapidly online, in-store, and across any point of sale.

ChargeAfter investors include Visa, Citi Ventures, Synchrony Financial, Banco Bradesco, MUFG, BBVA, PICO Venture Partners, Propel Venture Partners, The Phoenix, and Plug and Play VC. ChargeAfter is headquartered in New York and has a research and development center in Tel Aviv. For more information, visit

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