Perhaps a student intern could help with your social media
As an academic adviser, one of my more cherished roles is connecting my students in communication, public relations and digital content development with industry, or …
Category: Marketing
Flexsteel conference call further maps out growth initiatives
Company plans to combat slowdown with aggressive, targeted product development, distribution strategy DUBUQUE, Iowa — A review of Flexsteel’s latest earnings call for its third …
Is the Avocado lawsuit only the beginning?
Last week, a class action lawsuit was filed against Avocado Mattress alleging that the company falsely advertised its latex mattresses, pillows and mattress toppers as free of …
Walker Edison recalls 121,000 bunk beds
The slats of units can break while in use, posing an entrapment and fall hazard SALT LAKE CITY, Utah — RTA furniture specialist Walker Edison …
The challenges and advantages of direct-to-consumer sales
During the recent furniture market, I heard lots of chatter about how the pandemic leveled the playing field — specifically between retailers and suppliers. The …
Wayfair’s latest results show it could be facing long road to profitability
Company still reports a net loss of $355 million despite extensive cost-cutting measures BOSTON, Mass. — Wayfair Inc.’s latest results show that a turnaround to …
Home vs. Hunger raises $20k for World Central Kitchen during High Point Market
May 4, 2023 — Gift for Life’s Home vs. Hunger team, in partnership with industry-leading home manufacturers and market-makers, today announced that its Party with a Purpose event …
Ethan Allen appears poised for growth
DANBURY, Conn. — Like others in the industry, Ethan Allen is facing tough economic times as evidenced by its latest financial results. For its third …
DreamFit launches ‘Sleep, Dream, Thrive’ marketing campaign
ULLMAN, Alabama—DreamFit®, the leading top-of-bed manufacturer, has launched a “Sleep, Dream, Thrive: American Craftsmanship, Premium Materials,” marketing initiative across all its platforms. The program was …
Ronald & Joyce Wanek Foundation, Legacy-Trees and Ashley Furniture plant more than 760 trees in multiphased project
ARCADIA, Wis. – As a donation to beautify the communities of Arcadia, Whitehall and Independence, the Ronald & Joyce Wanek Foundation, along with Legacy-Trees, LLC and …
