by The executive will work alongside her brother, Michael Hsieh, CEO of Lifestyle Enterprise, with responsibility for sales, marketing, merchandising and operations
HIGH POINT — Lifestyle Enterprise Global has named Jodie Hsieh, the daughter of company founder William Hsieh, as group chairman.
She was most recently acting chairman, and the company said she has been closely involved in Lifestyle Enterprise’s corporate strategy for several years “and brings a deep understanding of international operations, brand development and cross-cultural leadership. Her appointment reflects the company’s commitment to long-term continuity, innovation and responsible growth across a complex global market.”
Lifestyle Enterprise Global is a diversified organization made up of more than 20 companies worldwide. It has dual offices in Taiwan and the U.S., while also maintaining an international presence that includes offices across the U.K., Europe, Asia, South America, Africa and Australia.
Jodie Hsieh will work in concert with her brother, Michael Hsieh, chief executive officer of Lifestyle Enterprise and the company’s global division, with responsibility for sales, marketing, merchandising and operations.
As they grew up in the industry, they have worked alongside their father, who founded the company. Today, officials noted, the “appointment marks the full transition of the company to the next generation.”
“I am honored to step into the role of chairman and build upon the strong foundation my father established,” Jodie Hsieh said. “Lifestyle Enterprise has always been a company that values innovation, long-term relationships and a global perspective. I look forward to leading with that same spirit as we grow into the future.”
